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STREAMING AUDIO & PODCASTS

 

Division-D offers scalable digital audio advertising across streaming radio and podcasts. Our recommended buying method, dynamic ad insertion, allows advertisers to place pre-recorded ad spots into audio content in real-time, with the ability to layer in audience targeting geographically, demographically, and behaviorally.

Streaming Radio

 

Division-D offers access to over 3 billion digital streaming audio impressions per month spanning on-demand music streaming and broadcast live radio streams. Dynamic audio ad insertion delivers highly targeted ads in real-time and drives reach with the ability to target niche audiences while maintaining a competitive price point.

Podcast Advertising

 

Podcasts reach engaged and attentive audiences that trust the integrity of the content creator. This is backed statistically, with 54% of podcast consumers 1 saying that they are more likely to consider brands they hear advertised on podcasts.

 

(1. Edison Research 2019)

Additional Audio Capabilities

 

Attribution  •  Sequential Messaging  •  Smart Speakers  •  Interactive Voice Ads

Added Value Audio Creation  •  “ShakeMe” Interactive Ads  •  Cross-Channel Remarketing

 

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